What We Do
eCellarDoor is a provider of Direct-to-Consumer advice, technology and services to the Australian Wine Industry since 2012. We are embedded in our client's businesses, managing their DTC marketing, sales, order management and customer service activities.
We call it DTC-as-a-service
DTC Strategy & Execution
Wine Club & List Management
Order Processing & Management
Outbound Phone Sales &
Customer Service
DTC Strategy & Execution
We bring deep experience in business operations in Australia across a range of sectors, including wine, technology, logistics and supply chain. Our areas of expertise are:
- Outbound sales
- e-commerce strategy
- DTC channel management
- Financial modelling
- Integrations with warehousing, logistics & fulfilment providers
- Integrations with Stripe & bank payments, eParcel, ezyWine/ezySys and more
Wine Club Management
Outsource the management of your Wine Club to the experts. We can manage your regular delivery customers and their order processing from start to finish. This leaves you to focus your resources on your cellar door visitors. We can provide customer support outside of typical employee work hours.
Expiring Credit Cards
We'll call expiring card customers and update their details.
Up-sell campaigns
Convert subscribers to wine club members.
Customise packs
Edit custom packs for members.
Pause Shipments
We'll manage changes in customer preferences.
Order Processing & Management
We've built payment platforms for the wholesale wine trade, customer credit applications, competition platforms and a whole range of bespoke systems to help our clients work more efficiently.
- Credit Card Payment Portals
- Online Customer Credit Applications
- Data Analysis, customer segmentation
- Wine Recommendation Engines
- Freight Optimisation Studies
- Product & Customer Data Management
- CRM systems
- Sales Forecasting
- Trade & Consumer Tastings
Outbound Sales & Customer Service
We can run outbound sales campaigns, ongoing customer engagements, manage customer service for your online/direct customers.
- Slow moving stock clearance
- Seasonal campaigns
- Order Management
Our Clients
We've managed over $25m worth of Direct-to-Consumer wine sales for our current and previous clients on our own winery e-commerce platform. That said, we are technology agnostic and will support clients using With Wine, Shopify, Wine Direct, Commerce 7, vinCreative and other platforms
